Chinese pop singer Li Yuchun is helping to spearhead a new fund to help children with leukaemia.
The winner of the Super Girl singing contest last year has been chosen as the ambassador for the "Yu Mi Loving Fund" of the Chinese Red Cross Foundation(CRCF). It is designed to raise money for China's impoverished leukaemia stricken children, whose families are burdened by expensive medical bills and can do little but wait to die.
Around 160 fans of Li came from all over the country, including some from HongKong, to participate in the ceremony for the launch of the fund in Beijing. The fans, including teenagers , middle-aged and elderly people, vied with one another to put donations into a big red box, and then got a T-shirt as a souvenir from the hands of Li. Some of them even donated many times, contributing all the money in their wallets, to get more chances to get up close to their idol.
"Li Yuchun has unimaginable influence among Chinese people, however young or old, male or female," said Wang Rupeng, general-secretary of CRCF. He said his foundation had invited Li to serve as the image spokeswoman for the "Little Angel Fund," that is also designed to help poor children with leukaemia late last year.
"When the news was published, the website of CRCF was soon jammed and broke down many times as too many fans piled up to donate money on the request of their idol." Wang recalled.
"The telephone lines of my foundation were also engaged all the time as those who could not log on to the Web asked us how to send their money via remittance. "Many fans even traveled a long distance to go to the foundation with their donations."
At present, CRCF has received more than 6000 donations from fans totaling 400000yuan(US$50000). The donations have been helping 31 poor children hit by leukaemia, Wang said. "given the huge influence of Li, CRCF decided to set up the special YuMi Loving Fund, hoping that more fans can take part in the charity move." Wang said.
王说，目前，中国红十字基金会已经从玉米那里收到 6，000多笔捐赠，总计40万元人民币（约5万多美元）。这些捐赠已经投入使用，正在帮助 31个白血病患儿。因为李字春的巨大影响力，中国红十字基金会决定成立“玉米爱心基金“，希望有更多玉米加入到慈善团队中来。
Li, the 22-year-old, who wore little make up for the launch, said at the ceremony, "It does not need many words here. Let us take action."