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苹果再挖角时尚界高管--GAP全球市场总监

2014-09-12    来源:Yahoo    【      美国外教 在线口语培训

据外媒报道,继昨日发布了首款可穿戴设备Apple Watch之后,现在,苹果又为其营销部门挖来了一位来自时尚圈里的高管,她就是前Gap全球市场部总监Marcela Aguilar。在加入苹果之后,Aguilar仍旧担任全球市场部总监一职。

(Reuters) - Apple Inc is planning to hire Gap Inc executive, Marcela Aguilar, as director-global marketing communications, website Ad Age reported on Wednesday.

Aguilar is senior global director-marketing communications at Gap.

The move comes one day after Apple announced the Apple Watch - three lines of smart watches to be available in early 2015.

The fashion world remains divided on the first look of the Apple Watch.

Roseanne Morrison, fashion director for the Doneger Group, an industry consultant, said the design fell short of her expectations.



However, many contacted by Reuters agreed that the device was better looking than existing offerings from Samsung Electronics Co Ltd and LG Electronics Inc, which are judged to be clunkier.

Aguilar is one of several hires to bolster Apple's marketing talent, the website said.

n mid-2011, Aguilar was the first external hire by Gap's global Chief Merchandising Officer Seth Farbman, as the struggling company was working in an increasingly competitive specialty retail space, the Ad Age report said.

Apple was not immediately available to comment.


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