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北京三联韬奋24小时书店又开一家

2015-04-24    来源:CCTV    【      美国外教 在线口语培训

昨天世界读书日下午,三联24小时书店第二家分店在清华同方科技广场开业。去年世界读书日,美术馆东街的三联书店开始通宵营业,成为北京第一家24小时书店。当天,李克强总理致信三联书店,肯定24小时书店的运营模式。”据悉,三联计划于今年下半年在西城区开设第三家24小时书店。书店内采用阶梯式设计,提供有咖啡和甜品等,为爱书人提供了享受阅读的好去处。

北京三联韬奋24小时书店又开一家

24-hour Beijing bookstore proves popular

We all like some night-time reading. But how late can you turn the pages? A year ago, one of Beijing's major book stores began a trial to stay open 24 hours. It proved so popular that the company, Sanlian, is making the move permanent. Let's drop in on a nocturnal literary scene that's flourishing while the rest of the city sleeps.

Taofen Bookstore -- this is where Beijing bookworms became night owls.

The idea of a 24-hour book store was initially met with scepticism. But a year later, revenues have gone up by 120%, surprising everyone.

The people who come here say it's all about having a moment alone, and being able to concentrate. Many come in after work.

For others, it's a chance to escape insomnia.

"The environment here is very good. I often come here for reading, especially when I can't sleep at night," said a reader.

"I've been here about five times. At first I felt like I should buy a book every time, but now I'm more like a reader in a library," said another reader.

There's been innovation, the store has responded to many customer suggestions, either submitted online or via more traditional means, such as post-it notes left on a wall.

There are nightly promotional offers, and special reading activities.

"It's a completely different atmosphere, compared to the day time. I'm encouraged when I'm surrounded by other book lovers, and I'm much less distracted here at night," said a reader.

Sanlian has invested half a million dollars extending the store's hours -- increasing the workforce, installing new air conditioners, and upgrading furniture.

The company is now opening its second 24-hour bookstore near Tsinghua University, a chance for students to get a slice of the literary night-life.

(CCTV)



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