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BEC词汇详解:B(7)

2015-08-19    来源:网络    【      美国外教 在线口语培训

BEC词汇详解:B(7)

book value (n.) value of assets as recorded in the company’s books 帐面价值

【例】Except at the time of purchase of the asset, the book value of the asset is seldom the same as its market value.

bookkeeper (n.) person who keeps the financial records of a company 会计员

boom (n.) time when business activity is increasing 繁荣

【例】We must take advantage of the economic boom.

【同义词】prosper, thrive, flourish

boost (v) to increase the strength or value of something, to help and encourage something 推动

【例】Lower interest rates will greatly boost the economy.

bottleneck (n.) a restriction in the normal work flow 瓶颈,障碍

【例】We’ve got a bottleneck in our supply operations.
 
bottom 1.(adj.) lowest 最底处的

【例】rock-bottom price

2. (v.) bottom out, reach the lowest point 跌至底点

bounce (v.) refuse to pay a cheque and return it to the bearer because there is not enough money in the payer’s account 支票被银行退票

【例】Two of my cheques were bounced last week.

brainstorm (n. and v.) an approach to problem-solving in which a group of people meet to provide wide-ranging ideas on an issue 集体讨论

【例】The members of the board gave a brainstorm during the meeting held yesterday.

branch 1.(n.) local office of a large business 分公司

【例】We have branches throughout the country.

2.(v.) To enlarge the scope of one's interests, business, or activities 扩展

【例】The partners are looking into branching out into Europe.

brand (n.) product which can be recognized by a name 品牌

【例】The brand establishment needs a very long time and will bring long- term benefits.

branding (n.) the process of giving brand names to products 品牌命名

【例】How is the branding of that new product going on? 



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